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Sony Partners With Spotify to Launch a PlayStation Streaming Service

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For Sony, it's out with the old, and in with the new, ditching its existing streaming music service, Sony Music Unlimited, and replacing it with a new service called Playstation Music, which will give users access to 30 million songs and 1.5 billion playlists, all powered by Spotify. The new service is set to launch some time this spring on the PS4 and PS3 game consoles, as well as on Xperia smartphones and tablets.

For Sony, this partnership is a bold admission that when it comes to infiltrating the increasingly competitive streaming music industry, even a company like Sony needs some help. It faces existing rivals like Pandora, and until now, Spotify, as well as newer ones, like Apple, which acquired Beats Electronics for $3 billion last year and is now working to make Beats' music streaming service an integral part of the iPhone experience. Even Google recently got into the streaming space, acquiring the playlist company, Songza, last summer.  READ THE FULL Wired ARTICLE